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Survey shows sustainability of the beverage can is a key factor in consumer choice

A recent survey shows that at least 70% of consumers in France, Italy, Spain and the United Kingdom who are aware of the drink can's full range of sustainability benefits would always or sometimes choose the can. Read more

  • 98 BILLION UNITS produced every year


About Us

Our goal is to make metal the preferred choice for consumer and industrial packaging.

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European Affairs

As a knowledge partner, we contribute to EU policies, which target better and more balanced legislation.

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Information Hub

We represent our members' interests towards policy makers and, as a knowledge partner, are dedicated to constructively contribute to EU policies relevant to our industry.

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Recycles mark

As consumers are becoming increasingly concerned about the impact of packaging on the environment, Metal Packaging Europe encourages the licensed use of the Recycles Mark.

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Metal packaging

Metal packaging, made from aluminium or steel, is used throughout the retail, wholesale, commercial and industrial sectors. Some 98bn units are produced every year for the beverage, food, health & beauty, household and industrial markets.

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Metal packaging is designed to meet modern lifestyles. It comes in many shapes and sizes and can package virtually any product, offering a smart and unique packaging solution.

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Made from permanent materials, metal packaging can be recycled again and again without loss of quality, making it available today and for future generations. It is the perfect example of a circular economy at work.

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Metal Packaging Europe members work within dedicated groups on communications, food contact, environmental matters, and market specific projects.

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