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📰 Our Policy Priorities

Read the latest on the PPWR. Watch the interview 📺➡️ Reusable packaging in Europe - Between facts and fiction and discover our infographics: improving circularity for beverage packaging in Europe.

We are delighted to share two websites highlighting the outstanding qualities of metal packaging! Please visit
and to learn more.

  • Our goal is to make metal the preferred choice for consumer and industrial packaging 🎯.

  • 78.5% of steel packaging & 76% of aluminium beverage cans are recycled in Europe.

  • Metal is a permanent material. It is a perfect fit for a Circular Economy ♻️.


About Us

Metal Packaging Europe (MPE) gives the rigid metal packaging industry a unified voice, by bringing together manufacturers, suppliers, and national associations.

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European Affairs

As a knowledge partner, we contribute to EU policies, which target better and more balanced legislation.

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Information Hub

We represent our members' interests towards policy makers and, as a knowledge partner, are dedicated to constructively contribute to EU policies relevant to our industry.

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Paint bucket

Recycles mark

As consumers are becoming increasingly concerned about the impact of packaging on the environment, Metal Packaging Europe encourages the licensed use of the Recycles Mark.

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Metal packaging

Metal packaging, made from aluminium or steel, is used throughout the retail, wholesale, commercial and industrial sectors. Some 98bn units are produced every year for the beverage, food, health & beauty, household and industrial markets.

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Metal packaging is designed to meet modern lifestyles. It comes in many shapes and sizes and can package virtually any product, offering a smart and unique packaging solution.

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Hand holding metal


Made from permanent materials, metal packaging can be recycled again and again without loss of quality, making it available today and for future generations. It is the perfect example of a circular economy at work.

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Crown corks


Metal Packaging Europe members work within dedicated groups on communications, food contact, environmental matters, and market specific projects.

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