📰 Our Policy Priorities
Read the latest on the PPWR. Watch the interview 📺➡️ Reusable packaging in Europe - Between facts and fiction and discover our infographics: improving circularity for beverage packaging in Europe.
The Circularity of Metal Packaging and the importance of the Metal Recycles Forever mark
We are delighted to share two websites highlighting the outstanding qualities of metal packaging! Please visit packagingforcircularity.org
and beverage.metalrecyclesforever.eu
to learn more.
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Our goal is to make metal the preferred choice for consumer and industrial packaging 🎯.
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78.5% of steel packaging & 76% of aluminium beverage cans are recycled in Europe.
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Metal is a permanent material. It is a perfect fit for a Circular Economy ♻️.
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About Us
Metal Packaging Europe (MPE) gives the rigid metal packaging industry a unified voice, by bringing together manufacturers, suppliers, and national associations.
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European Affairs
As a knowledge partner, we contribute to EU policies, which target better and more balanced legislation.
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Information Hub
We represent our members' interests towards policy makers and, as a knowledge partner, are dedicated to constructively contribute to EU policies relevant to our industry.
Recycles mark
As consumers are becoming increasingly concerned about the impact of packaging on the environment, Metal Packaging Europe encourages the licensed use of the Recycles Mark.
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Metal packaging
Metal packaging, made from aluminium or steel, is used throughout the retail, wholesale, commercial and industrial sectors. Some 98bn units are produced every year for the beverage, food, health & beauty, household and industrial markets.
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Benefits
Metal packaging is designed to meet modern lifestyles. It comes in many shapes and sizes and can package virtually any product, offering a smart and unique packaging solution.
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Sustainability
Made from permanent materials, metal packaging can be recycled again and again without loss of quality, making it available today and for future generations. It is the perfect example of a circular economy at work.
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Expertise
Metal Packaging Europe members work within dedicated groups on communications, food contact, environmental matters, and market specific projects.
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