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Responsible resource management has always been key to the success of our industry. Made from permanent materials, metal packaging is the perfect example of a circular economy at work.

Metal Packaging and the UN Sustainable Development Goals


Metal Packaging and the UNSDGs

Permanent Recycles forever Resource efficient Circular economy
Permanent materials
Non-permanent materials
Renewable resources Non-renewable resources

Up to 75% of all metal ever produced in the world is still available for use.

80% 2025

We are committed to an average European metal packaging recycling rate of 80% by 2025.

Permanent material loop

Non-permanent material spiral to end of life

Resources Material Product Product spiral